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Native advertising saves the newsroom? : how news outlets came to embrace native advertising and how audiences and … regulators grapple with its rise -- Studio N: in-house native advertising at US and European news publishers -- Native on the … issues : native advertising and issue-based messaging from corporations and nonprofits -- Going native at the new york times …
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Platform interoperability is considered a powerful tool to promote competition in digital markets when network effects are at play. We study the effect of interoperability on competition between two ad-financed platforms, allowing for endogenous multi-homing of consumers. When the platforms are...
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