Irrigation water availability is a main driver which determines cropping patterns for an irrigation area. Irrigation water availability will potentially reduce due to changes in climate and irrigation extraction limits. Cropping patterns should be adjusted to meet this challenge. This study...

The impact of supply chain integration on new product development has been very well studied in literature. However, little literature examines the relationship between supplier integration and customer integration when they influence new product performance. This study aims to explore the...

Australian irrigated agriculture utilises about 70 % of all water used in the country, 21 % of which is derived from groundwater. Sustainability for irrigated agriculture also depends on keeping the watertables at a safe level below the rootzone to avoid salinisation and reduction in crop...

Purpose: Entrepreneurial ecosystem is a frontier issue in the field of enterprise strategy and entrepreneurship. As suggested by bottom of the pyramid (BOP) theory, entrepreneurs from base of the pyramid can gain the benefits of economic growth by obtaining equal entrepreneurial opportunities...

Purpose: The study aims to investigate the impact of perceived brand localness (PBL) and perceived brand globalness (PBG) on brand authenticity (BA) to predict consumers' attitudes toward local and global brands in two Asian markets. Further, the study examines the moderating role of...

Nonmarket strategy may have positive influences on a firm’s performance. How does nonmarket strategy influence a firm’s performance? This article addresses this important question by introducing two mediators: corporate social performance and adaptive capability. The empirical results based...