Raza, Syed Ali; Jawaid, Syed Tehseen; Hassan, Ayesha - In: Qualitative Research in Financial Markets 7 (2015) 1, pp. 24-36
Purpose – This study aims to determine the effects of service quality dimensions on customer satisfaction in Pakistan … city of Pakistan. Findings – The reliability analysis shows that all dimensions are reliable. Results of the factor … customers. Originality/value – This paper makes a unique contribution to the literature with reference to Pakistan, being a …