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engage in a two‐way dialog with their constituencies. “Push” communication has lost effectiveness. In this environment … organizations or clients. Originality/value – This work is based on the authors' personal views of the current communication …
Persistent link: https://www.econbiz.de/10014691806
Purpose – The Conference on Corporate Communication serves as a forum to “exchange ideas and information on relevant … issues facing the corporate communication profession.” What have we found over the past 10 years? What themes have been seen … decade, the study of corporate communication is not static. It is ever evolving as the world changes and continues to rise to …
Persistent link: https://www.econbiz.de/10014691807
from communication and marketing literature, this paper uses cases from the USA, Europe and Asia to make the concepts come …
Persistent link: https://www.econbiz.de/10014691808
Purpose – Reputation is conceptualised as the believed effects that any social agent (ranging from a person to a company to a country) can have. Food reputation is beliefs about the effects of food on its consumers. On the basis of a multidimensional construct for food reputation derived from...
Persistent link: https://www.econbiz.de/10014691813
' communication competence. A scholarly definition of this concept is lacking, and the implications of leaders' communication and the … development of communication competence for organisations are rarely discussed. The purpose of this paper is to create a … leaders' communication competence. Design/methodology/approach – Three research questions were addressed: what communicative …
Persistent link: https://www.econbiz.de/10014691977
Purpose The purpose of this paper is to deal with the adaptation of communication strategies set out in the pre … combining three qualitative methodologies, namely in-depth interviews, analysis of communication artifacts, and news analysis … Lac-Mégantic crisis. It also seeks to determine whether or not the crisis managers used emergent communication strategies …
Persistent link: https://www.econbiz.de/10014691993
Purpose – The purpose of this paper is twofold: to quantify the communication of organizational innovativeness (OI) on … survival. Even though in the sample the investments in R & D are not increasing, even slightly declining, the communication of … measures the communication of OI using quantitative content analysis. Originality/value – The results indicate that not only do …
Persistent link: https://www.econbiz.de/10014692062
construction of a leadership concept; leadership communication research in the Swedish context; empirical research on communicative … leadership as an empowering form of leadership communication; and how leadership communication discourse on a micro level is …
Persistent link: https://www.econbiz.de/10014692110
/methodology/approach Applying crisis response strategies, this study content analyzed BP’s crisis communication messages and Facebook users …
Persistent link: https://www.econbiz.de/10014692172
Purpose The purpose of this paper is to identify possible lines of research relating to communication and secrecy … suggest that secrecy entails the communication of rules about communication, and that secrecy can play a role in the … communication rather than being the opposite of communication, and in showing the linkages between what are normally two separate …
Persistent link: https://www.econbiz.de/10014692216