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Does it really hurt? Making sense of varieties of anger

Antonetti, Paolo; Crisafulli, Benedetta; Katsikeas, … - In: Psychology & Marketing 37 (2020) 11, pp. 1465-1483

Persistent link: https://www.econbiz.de/10012273785

“I will defend your right to free speech, provided I agree with you” : How social media users react (or not) to online out‐group aggression

Antonetti, Paolo; Crisafulli, Benedetta - In: Psychology & Marketing 38 (2021) 10, pp. 1633-1650

Persistent link: https://www.econbiz.de/10012535682

Modeling multiple forms of consumer animosity through fuzzy-set qualitative comparative analysis

Antonetti, Paolo; Manika, Danae - In: European Journal of Marketing 56 (2021) 1, pp. 113-132

Purpose: Consumer animosity toward a foreign country can affect negatively international brands. Existing international marketing research offers inconsistent accounts of the factors that explain product quality perceptions, negative word of mouth (NWOM) and product avoidance in animosity...

Persistent link: https://www.econbiz.de/10012811305

When doing good will not save us : Revisiting the buffering effect of CSR following service failures

Antonetti, Paolo; Crisafulli, Benedetta; Maklan, Stan - In: Psychology & Marketing (2021)

Persistent link: https://www.econbiz.de/10012633142

How categorisation shapes the attitude-behaviour gap in responsible consumption

Antonetti, Paolo; Maklan, Stan - In: International journal of market research : JMRS ; the … 57 (2015) 1, pp. 51-72

Persistent link: https://www.econbiz.de/10010529573

Building a sustainable bank : the case of GTBank of Nigeria

Maklan, Stan; Knox, Simon; Antonetti, Paolo - In: Thunderbird international business review 56 (2014) 5, pp. 461-473

Persistent link: https://www.econbiz.de/10010404340

Exploring postconsumption guilt and pride in the context of sustainability

Antonetti, Paolo; Maklan, Stan - In: Psychology & marketing 31 (2014) 9, pp. 717-735

Persistent link: https://www.econbiz.de/10010405135

Feelings that make a difference : how guilt and pride convince consumers of the effectiveness of sustainable consumption choices

Antonetti, Paolo; Maklan, Stan - In: Journal of business ethics : JOBE 124 (2014) 1, pp. 117-134

Persistent link: https://www.econbiz.de/10010424760

An extended model of moral outrage at corporate social irresponsibility

Antonetti, Paolo; Maklan, Stan - In: Journal of business ethics : JOBE 135 (2016) 3, pp. 429-444

Persistent link: https://www.econbiz.de/10011498547

From elicitation to consumption : assessing the longitudinal effectiveness of negative emotional appeals in social marketing

Antonetti, Paolo; Baines, Paul; Walker, Lorna - In: Journal of marketing management : MM 31 (2015) 9/10, pp. 940-969

Persistent link: https://www.econbiz.de/10011405171