Standard media economics models imply that increased platform competition decreases ad levels and that mergers reduce per-viewer ad prices. The empirical evidence, however, is mixed. We attribute the theoretical predictions to the combined assumptions that there is no advertising congestion and...

Standard media economics models imply that increased platform competition decreases ad levels and that mergers reduce per-viewer ad prices. The empirical evidence, however, is mixed. We attribute the theoretical predictions to the combined assumptions that there is no advertising congestion and...

The study tries to respond to a question of great current policy interest: have American media become more concentrated due to various M&As and shake-outs, or have then become less concentrated due to Internet and other new types of media entry? The study analyzes 100 different media and...

This paper would report the conclusion of a multi-year, 30-country project on media concentration around the world. Authors in these countries have followed a common methodology and developed extensive analyses of their countries, for 13 media/telecom/internet industries. This was unprecedented...

The effects of mergers on the media marketplace have historically failed to live up to dire predictions. Mergers are often a response to technological upheaval and turbulence in the media industry and firms should be allowed to experiment with such alternative business models with the intent on...

Given that over half the revenues of global newspaper publishing come from advertising (80% in the US and 57% in OECD countries, OECD, 2010), we study how media firms internalize the effect of their own coverage on advertisers' sales and hence on their own advertising revenues. We show, within a...