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Brand Building and Marketing in Key Emerging Markets : A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil
Schaffmeister, Niklas - 2015 - 1st ed. 2015
emerging growth markets. It presents a detailed outline of the Brazil, Russia, India and China (BRIC) markets to understand … - Dancing with the Red Dragon -- India - The Emerging Star -- Russia - A Power Beyond Raw Materials -- Brazil - The Green Giant …-World-Strategy -- Commonalities and Differences of the Large Emerging Markets -- Part II: External Environment: Understanding the BRIC Markets: China …
Persistent link: https://www.econbiz.de/10014017968
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Corporate social responsibility and emerging powers
Betz, Joachim - In: International journal of business governance & ethics : … 10 (2015) 3/4, pp. 230-247
Persistent link: https://www.econbiz.de/10011484789
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Location choices at the subnational level perspective : the case of the Volkswagen Group in BRIC countries
Fu, Lu; Ogasavara, Mario Henrique; Sousa-Filho, José … - In: International journal of comparative management 1 (2018) 1, pp. 106-126
Persistent link: https://www.econbiz.de/10012051342
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Strategic deals in emerging capital markets : are there efficiency gains for firms in BRIC countries?
Ivaškovskaja, Irina V. (ed.); Grigorieva, Svetlana (ed.);  … - 2020
Persistent link: https://www.econbiz.de/10012129953
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Research collaboration among emerging economies : policy and economic implications for BRICS nations
Rensburg, Ihron; Motala, Shireen; Solomon, Arulraj David - In: International journal of economic policy in emerging … 9 (2016) 4, pp. 344-360
Persistent link: https://www.econbiz.de/10011660875
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The competitve advantages of emerging merket multinationals : a re-assessment
Williamson, Peter J. - In: Critical perspectives on international business 11 (2015) 3/4, pp. 216-235
Persistent link: https://www.econbiz.de/10011337553
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What Ward's clustering method tells about the four largest emerging equity markets?
Aktan, Bora; Peker, Sinem; Bellalah, Makram - In: International journal of entrepreneurship and small … 39 (2020) 1/2, pp. 64-70
Persistent link: https://www.econbiz.de/10012176743
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Labor productivity in emerging markets : evidence from Brazil, China, India, and Russia (BRIC)
Kang, Young-Hee; Na, Kyunga; Kim, Yang Sok - In: The journal of applied business research 34 (2018) 2, pp. 325-337
Persistent link: https://www.econbiz.de/10011868840
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Entry mode strategies into the Brazil, Russia, India and China (BRIC) markets
Dynhr Ulrich, Anna Marie; Hollensen, Svend; Boyd, Britta - In: Global business review 15 (2014) 3, pp. 423-445
Persistent link: https://www.econbiz.de/10010433227