Purpose: This paper investigates the legitimacy tactics used in the annual reports of UK listed companies in the aftermath of major corporate scandals. Design/methodology/approach: We carried out a content analysis of annual reports of 19 companies that have been involved in corporate scandals...

The purpose of this article is to uncover how accounting modules are designed across UK Higher Educational Institutions (HEIs). We carried out a content analysis of Undergraduate Year 1 Accounting Module Handbooks for a sample of 12 UK Universities. The study finds considerable heterogeneity...

Today celebrity endorsement becomes the multi-million industries in the world. Marketers endorsed celebrities with their products and brands in the advertisement to increase their sales and change the perception of the viewer's regarding their brand, which positively impacts on their buying...

The objective of this study is to define the prevailing Supply Chain Management system in Milk Collection and distribution across Pakistan. Moreover, the study also suggests that how these supply chain management and distribution systems can be improved in order to save cost and enhance the...