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Dual quality of products : myths and facts through the opinions of millennial consumers
Bartková, Lucia; Veselovska, Lenka; Sramkova, Marianna; … - In: Marketing i menedžment innovacij : m&mi (2021) 1, pp. 236-252
Persistent link: https://www.econbiz.de/10013093345
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How do consumers perceive the dual quality of goods and its economic aspects in the European Union? : an empirical study
Bartková, Lucia - In: Problems and perspectives in management : PPM ; … 17 (2019) 3, pp. 382-394
Persistent link: https://www.econbiz.de/10012159120
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Feeling of safety: a new important factor influencing consumers?
Veselovská, Lenka; Hudáková, Lucia; Bartková, Lucia - In: Cogent business & management 9 (2022) 1, pp. 1-16
The COVID-19 pandemic significantly alter business environment worldwide since its spread more than two years ago. Such a long period of living under the influence of related restrictions resulted in consumers changing their habits. This research study compares the results of survey conducted...
Persistent link: https://www.econbiz.de/10014443623
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Consumer behaviour under dual quality of products : does testing reveal what consumers experience?
Bartková, Lucia; Veselovská, Lenka - In: IIMB Management Review 36 (2024) 2, pp. 171-184
The main aim of this paper is to explore the relationship between the nature of products tested to reveal dual quality and customers' experiences, and for individual organisations to arrive at important guidelines for future solutions to the problem. The data used in this study were provided by...
Persistent link: https://www.econbiz.de/10014636938
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Sustainability of corporate social responsibility integration into business activities : changes during the COVID-19 pandemic
Veselovska, Lenka - In: Montenegrin journal of economics 19 (2023) 4, pp. 89-102
Persistent link: https://www.econbiz.de/10014427915
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Feeling of safety: A new important factor influencing consumers?
Veselovská, Lenka; Hudáková, Lucia; Bartková, Lucia - In: Cogent Business & Management 9 (2022) 1, pp. 1-16
The COVID-19 pandemic significantly alter business environment worldwide since its spread more than two years ago. Such a long period of living under the influence of related restrictions resulted in consumers changing their habits. This research study compares the results of survey conducted...
Persistent link: https://www.econbiz.de/10014505483