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Evaluating the potential of online review data for augmenting traditional transportation planning performance management
Sarram, Golnaz; Ivey, Stephanie S. - In: Journal of urban management 11 (2022) 1, pp. 123-136
Synchrony of transportation planning with revealed public preferences and expectations has traditionally been difficult … between understanding of neighborhood livability and conventional transportation planning decision-making practices. The … livability planning measures (through a sentiment analysis and visualization package). The provided data-driven neighborhood …
Persistent link: https://www.econbiz.de/10013166838
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Social Media Management : Using Social Media as a Business Instrument
Looy, Amy van - 2022 - 2nd ed. 2022.
1. Introduction -- 2. Definitions, Social Media Types, and Tools -- 3. Social Media Strategy and Return on Investment -- 4. Online Advertising and Viral Campaigns -- 5. Social Customer Relationship Management -- 6. Search Engine Optimization -- 7. Sentiment Analysis and Opinion Mining (Business...
Persistent link: https://www.econbiz.de/10013192362
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Subjective well-being measurement based on Chinese grassroots blog text sentiment analysis
Qi, Jiayin; Fu, Xiangling; Zhu, Ge - In: Information & management : the internat. journal of … 52 (2015) 7, pp. 859-869
Persistent link: https://www.econbiz.de/10011416361
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An analytical journey towards big data
Phillips-Wren, Gloria; Hoskisson, Angela - In: Journal of decision systems 24 (2015) 1, pp. 87-102
Persistent link: https://www.econbiz.de/10011333339
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Measuring and managing consumer sentiment in an online community environment
Homburg, Christian; Ehm, Laura; Artz, Martin - In: Journal of marketing research : JMR 52 (2015) 5, pp. 629-641
Persistent link: https://www.econbiz.de/10011349871
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Enhancing targeted advertising with social context endorsement
Li, Yung-Ming; Lin, Lienfa; Chiu, Shih-Wen - In: International journal of electronic commerce : IJEC 19 (2014/2015) 1, pp. 99-128
Persistent link: https://www.econbiz.de/10011433888
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Social media and sentiment in bioenergy consultation
Uren, Victoria; Wright, Daniel; Scott, James; He, Yulan; … - In: International journal of energy sector management : IJESM 10 (2016) 1, pp. 87-98
Persistent link: https://www.econbiz.de/10011523704
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UR:SMART : a tool for analyzing social media content
Schwaiger, Josef; Hammerl, Timo; Florian, Johannsen; … - In: Information systems and e-business management : ISeB 19 (2021) 4, pp. 1275-1320
Persistent link: https://www.econbiz.de/10012703219
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What is the public opinion about universities and sustainability? : a social media analysis among "Spain" and across the world
Bayas Aldaz, Cecilia Elizabeth; Duran-Rodas, David; … - In: International journal of innovation & sustainable … 15 (2021) 4, pp. 438-457
Persistent link: https://www.econbiz.de/10012670417
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Gauging opinions about the citizenship amendment ACT and NRC : a Twitter analysis approach
Srivastava, Praveen Ranjan; Eachempati, Prajwal - In: Journal of global information management 29 (2021) 5, pp. 176-193
Persistent link: https://www.econbiz.de/10012614412