Ahmed, Fiza; Hassan, Atif; Ayub, Malik Umer; Klimoski, … - In: Pakistan journal of commerce and social sciences 12 (2018) 1, pp. 29-51
In this modern and competitive era, organizations for their endurance and success rely on the innovative ideas. For today's managers it becomes imperative to look for those ways and means through which they could innovate and this research is very much highlighting the said aspect. This study...