"This book presents a global and multidisciplinary approach that can contribute to a better understanding of the relationship and mutual influence of digital, entrepreneurship, marketing, sustainability, customer relationship management and innovation scientific areas."

The COVID-19 pandemic has massively impacted the health of many people worldwide and poses significant challenges for our social, economic, and political life. Global vaccination should help the world overcome the pandemic and return to a "normal" life. In Germany, the Federal Ministry of Health...

Digital technology has rapidly transformed the PRC's economy over the past decade, especially in areas of e-commerce and digital finance. In many ways, digital technology changes the pattern of economic operation, as it enlarges business scale, increases economic efficiency, improves user...