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In this paper, we investigate the role of direct and indirect network effects on mobile money adoption in Burkina Faso …. Here, there is (positive) direct network effect if the utility derived from the use of mobile money increases with the … number of people using mobile money, and there is (positive) indirect network effect if the utility derived by an individual …
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usage intensity? Second, what is the effect of high penetration of previous generations and competing networks on network … heterogeneity among adopters dominates network effects and that different technological generations are complements in terms of …
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