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La publicidad en Venezuela
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Werbung
13,886
Advertising
9,823
Venezuela
4,762
Werbewirkung
3,816
Advertising effects
3,762
Konsumentenverhalten
2,897
Consumer behaviour
2,891
Online-Marketing
1,796
Internet marketing
1,791
Theorie
1,457
Theory
1,426
USA
988
Deutschland
939
United States
822
Marketing
793
Markenführung
739
Brand management
735
advertising
651
Marketingmanagement
645
Marketing management
626
Social Web
558
Social web
557
Germany
480
Preismanagement
461
Pricing strategy
461
Markenimage
452
Brand image
440
Markenartikel
428
Wettbewerb
401
Brand
347
Zielgruppe
346
Vereinigte Staaten
337
Target group
333
Werbewirtschaft
317
Competition
298
Werbepsychologie
296
Öffentlichkeitsarbeit
287
Brasilien
285
Mexiko
282
Advertising industry
281
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Undetermined
3,499
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2,610
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Article
9,682
Book / Working Paper
8,722
Journal
255
Other
4
Database
1
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Article in journal
6,397
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6,397
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1,428
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1,428
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894
Aufsatz im Buch
862
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862
Arbeitspapier
829
Hochschulschrift
488
Collection of articles of several authors
359
Sammelwerk
359
Thesis
256
Konferenzschrift
192
Aufsatzsammlung
176
Lehrbuch
120
Amtsdruckschrift
116
Government document
116
Dissertation u.a. Prüfungsschriften
107
Bibliografie enthalten
104
Bibliography included
104
Textbook
103
Statistik
93
Conference proceedings
86
Statistics
73
Case study
66
Fallstudie
66
Conference paper
57
Konferenzbeitrag
57
Wörterbuch
48
No longer published / No longer aquired
46
Collection of articles written by one author
45
Sammlung
45
Mehrbändiges Werk
38
Multi-volume publication
38
Ratgeber
36
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35
Bibliographie
30
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30
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24
Handbuch
24
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English
11,124
Undetermined
3,462
German
2,384
Spanish
1,544
French
100
Russian
34
Swedish
19
Portuguese
18
Italian
16
Polish
13
Dutch
10
Danish
6
Finnish
6
Croatian
3
Norwegian
3
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2
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2
Hungarian
2
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1
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1
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Romanian
1
Serbian
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1
Ukrainian
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Chinese
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Author
All
Kaiser, Harry M.
60
Eisend, Martin
48
Carrillo Batalla, Tomás Enrique
37
Pelsmacker, Patrick de
37
Taylor, Charles Raymond
37
Anderson, Simon P.
29
Nickel, Volker
29
Pflaum, Dieter
29
Kind, Hans Jarle
28
Maza Zavala, Domingo Felipe
28
Gierl, Heribert
27
Septianto, Felix
27
Guerra, José
26
Rosengren, Sara
26
Saffer, Henry
26
Hundhausen, Carl
25
Okazaki, Shintaro
25
Bruhn, Manfred
24
Dahlén, Micael
24
Hausmann, Ricardo
24
Knight, Brian G.
24
Oliveros, Luis
24
Pepels, Werner
24
Sethi, Suresh
24
Vila i Comaposada, Marc-Aureli
24
Zaccour, Georges
24
Diehl, Sandra
23
Esch, Franz-Rudolf
23
Stafford, Marla Royne
23
Schweiger, Günter
22
Yoon, Sukki
22
Kinnucan, Henry W.
21
Huh, Jisu
20
Mueller, Barbara
20
Rodríguez, Francisco
20
Wilbur, Kenneth C.
20
Yoon, Hye Jin
20
Silk, Alvin J.
19
Ford, John B.
18
Schlosser, Rainer
18
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Institution
All
National Bureau of Economic Research
66
Banco Central de Venezuela <Caracas>
61
KSKSKS
54
Springer Fachmedien Wiesbaden
37
Academia Nacional de Ciencias Económicas <Caracas>
27
Zentralausschuss der Werbewirtschaft
21
Venezuela / Oficina Central de Estadística e Informática
17
Corporación Venezolana de Fomento
16
Venezuela / Comisión de Estudio y Reforma Fiscal
16
Banco Central de Venezuela
14
International Labour Organization (ILO), United Nations
14
Bundesstelle für Aussenhandelsinformation
13
Inter-American Development Bank
13
OECD
12
Axel-Springer-Verlag
11
Bundesstelle für Außenhandelsinformation <Köln>
11
American Marketing Association
10
Centro de Estudios del Desarrollo <Caracas>
10
Venezuela
10
Tennessee / Dept. of Employment Security
9
United States / Bureau of Labor Statistics
9
Universidad Central de Venezuela
9
Center for Economic and Policy Research (CEPR)
8
Consejo de bienestar rural
8
European Society for Opinion and Marketing Research
8
IP Deutschland GmbH <Köln>
8
Internationales Arbeitsamt
8
Venezuela / Dirección General de Estadística y Censos Nacionales
8
Venezuela / Ministerio de Fomento
8
Deutsch-Venezolanische Industrie- und Handelskammer
7
Instituto de Investigaciones Económicas y Sociales <Universidad Católica Andrés Bello>
7
RWI - Leibniz-Institut für Wirtschaftsforschung
7
Zentralverband der Deutschen Werbewirtschaft
7
Economist Intelligence Unit <London>
6
GIGA German Institute of Global and Area Studies
6
Instituto Nacional de Estadística <Caracas>
6
Ministerio de Fomento
6
Pan American Union
6
Venezuela / Congreso Nacional
6
World Bank
6
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Published in...
All
Journal of advertising research
240
International journal of advertising : the review of marketing communications
213
Journal of advertising
185
International journal of advertising : the quarterly review of marketing communications
182
Journal of advertising : official publication of the American Academy of Advertising
170
Journal of business research : JBR
170
Journal of marketing communications
146
Revista BCV
133
Journal of promotion management : JPM
82
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
82
Management science : journal of the Institute for Operations Research and the Management Sciences
81
Journal of marketing
75
European journal of operational research : EJOR
73
Journal of historical research in marketing
72
European journal of marketing : EJM
66
Journal of promotion management : innovations in planning and applied research
66
NBER working paper series
66
Journal of marketing research : JMR
62
International journal of internet marketing and advertising : IJIMA
60
Journal of retailing and consumer services
57
NBER Working Paper
56
Psychology & marketing
56
Jahrbuch der Absatz- und Verbrauchsforschung
55
International journal of industrial organization
53
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
52
SpringerLink / Bücher
52
Working paper / National Bureau of Economic Research, Inc.
52
Journal of current issues and research in advertising : JCIRA
51
Cuadernos de información económica
50
Health marketing quarterly
49
Journal of current issues and research in advertising
46
Marketing : ZFP ; journal of research and management
43
Observatorio de la Economía Latinoamericana
42
Temas de coyuntura : publicación del Instituto de Investigaciones Económicas y Sociales, Facultad de Ciencias Económicas y Sociales, Universidad Católica Andrés Bello
42
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
42
Markenartikel : das Magazin für Markenführung
39
Revista de economía latinoamericana : publ. bajo los auspicios del Banco Central de Venezuela
38
Young consumers : insight and ideas for responsible marketers
37
Cuadernos del CENDES
36
Journal of business ethics : JOBE
36
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Source
All
ECONIS (ZBW)
16,968
USB Cologne (EcoSocSci)
1,356
RePEc
186
EconStor
87
USB Cologne (business full texts)
30
BASE
13
Other ZBW resources
9
ArchiDok
8
OLC EcoSci
7
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Showing
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date (oldest first)
81
International transfer of technology for oil and gas exploration and production with special reference to the Venezuelan oil industry
Anez, Carlos M.
-
1978
Persistent link: https://www.econbiz.de/10000869385
Saved in:
82
Organized labor in Venezuela, 1958-1991 : behavior and concerns in a democratic setting
Ellner, Steve
-
1993
Persistent link: https://www.econbiz.de/10000869537
Saved in:
83
Una estrategia para Venezuela
1990
Persistent link: https://www.econbiz.de/10000827714
Saved in:
84
Venezuela : Recht der Kreditsicherheiten an beweglichen Sachen
Marwege, Matthias
-
1991
-
Stand: Oktober 1991
Persistent link: https://www.econbiz.de/10000828163
Saved in:
85
Estimaciones y proyecciones de población : 1950 - 2025
1990
-
2. ed
Persistent link: https://www.econbiz.de/10000828482
Saved in:
86
Compilación de leyes de bancos y otros institutos de crédito
1991
Persistent link: https://www.econbiz.de/10000831542
Saved in:
87
El Banco Central de Venezuela : notas sobre su historia y evolución 1940 - 1990
Crazut, Rafael José
-
1990
-
4. ed
Persistent link: https://www.econbiz.de/10000831603
Saved in:
88
Debt, development and democracy : modern political economy and Latin America, 1965 -1985
Frieden, Jeffry A.
-
1991
Persistent link: https://www.econbiz.de/10000832611
Saved in:
89
The Public sector and the Latin American crisis
Larraín Bascuñán, Felipe
(
contributor
); …
-
1991
Persistent link: https://www.econbiz.de/10000833307
Saved in:
90
El déficit público y la política fiscal en Venezuela : (1980 - 1990)
1991
Persistent link: https://www.econbiz.de/10000835140
Saved in:
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