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We propose and analyze an effective model for the Multistage Multiproduct Advertising Budgeting problem. This model optimizes the advertising investment for several products, by considering cross elasticities, different sales drivers and the whole planning horizon. We derive a simple procedure...
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Poisson log-linear regression is a popular model for count responses. We examine two popular extensions of this model -- the generalized estimating equations (GEE) and the generalized linear mixed-effects model (GLMM) -- to longitudinal data analysis and complement the existing literature on...
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For construction activities, timely resource allocation is crucial to avoid unnecessary waiting time of resources and delay of activities, especially under the condition of limited supply of resources. Timely resource allocation, i.e. determination of an activity that has the highest priority to...
Persistent link: https://www.econbiz.de/10005633183
The creation of microfractures within rock is commonly observed as rock is strained. The presence of these microfractures constitutes damage to the rock, and this damage can reduce the rock’s strength. This paper explores the evolution of rock strength as microfractures within a rock...
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