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Current e‐grocery models are based on the consumer making his or her purchase over the Internet, and the e‐grocer delivering the purchase to the household. However, there are numerous opportunities for innovative new services. Analyzes the opportunities offered by bar code and radio...
Persistent link: https://www.econbiz.de/10014802936
Focuses on consumer evaluations of store preference when presented with promotional deals that are equivalent on a unit‐cost basis and/or are equivalent on a total cost basis but are worded differently. An experimental design setting is used to examine the effect of three deal frames: one,...
Persistent link: https://www.econbiz.de/10014802939
’s various categories of retail trade (building supply, food stores, general merchandise, other retail, auto and restaurants) was …
Persistent link: https://www.econbiz.de/10014802943
Focuses on the impact of supercenters on traditional food retailers in four markets, including two small cities …
Persistent link: https://www.econbiz.de/10014802945
Reviews the trends in Finland towards greater concentration and more hypermarkets, power centres and out‐of‐town centres. Provides the background for a mail survey of 857 householders residing in rural areas surrounding the small municipality of Aura. These residents are subject to the...
Persistent link: https://www.econbiz.de/10014802946
One important arena for the study of the impact of larger retailers is, in the UK, the market town. This paper shows how locational policies of larger retailers – akin to WalMart openings in the US Midwest – are affecting these traditional towns in rural areas. The paper takes a case study...
Persistent link: https://www.econbiz.de/10014802947
Aims to predict purchase intentions for uni‐national and bi‐national products by examining the relationships among brand attitude, country‐of‐manufacture (COM), consumer ethnocentrism, product evaluation, and product attitude. The sample included 281 students from three Midwestern...
Persistent link: https://www.econbiz.de/10014802952
In an increasingly competitive market there is a keen interest among retailers to understand as much as possible about consumer behaviour. Advances in technology have presented retail marketers with many new research tools with which to monitor such behaviour. Alongside such advances in...
Persistent link: https://www.econbiz.de/10014802961
Aims to explore the behaviour and preferences of lower income populations when acquiring goods and services. Drawing on empirical evidence from several UK cities, this paper finds that, in the realm of goods acquisition, these consumers want new goods from formal retail outlets but, due to...
Persistent link: https://www.econbiz.de/10014802965
Focuses upon shopping centre developments through joint venture enterprises. By adapting the process proposed by Churchill to develop measures of marketing constructs, an instrument to assess perceived attractiveness of joint venture shopping centres in China is formulated. The proposed...
Persistent link: https://www.econbiz.de/10014802970