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The globally integrated enterprise and its role in global governance

Ulrich Maerki, Hans - In: Corporate Governance: The international journal of … 8 (2008) 4, pp. 368-373

redundant and uncompetitive in the globalization era. It shares how moving to the new globally integrated enterprise model is … to globalization. …

Persistent link: https://www.econbiz.de/10014695027

The People's Republic of China, the ASEAN and Singapore

Choy, William K.W.; Ramburuth, Prem; Eng Adeline Lee, Bee - In: Chinese Management Studies 4 (2010) 2, pp. 162-183

Purpose – The purpose of this paper is to highlight the need for international managers to rethink current managerial practices, especially the application of a universalistic approach in an international business context. A differentiated managerial approach is recommended to meet the...

Persistent link: https://www.econbiz.de/10014697484

Multinationals' sins pave the way to the expansion of domestic companies

Wycislak, Slawomir - In: Business Strategy Series 11 (2010) 1, pp. 13-19

Purpose – The purpose of this paper is to investigate factors affecting the position of multinationals versus domestic companies. Design/methodology/approach – With the strong interest of multinationals in non‐alcoholic drinks, and the relatively solid position of local firms, the...

Persistent link: https://www.econbiz.de/10014689400

Consumer nationalism and corporate reputation management in the global era

Wang, Jay - In: Corporate Communications: An International Journal 10 (2005) 3, pp. 223-239

‐in‐hand with globalization, consumer nationalism cannot be ignored. Originality/value – The study provides a deeper understanding …

Persistent link: https://www.econbiz.de/10014691614

Becoming an international man

Tienari, Janne; Vaara, Eero; Meriläinen, Susan - In: Equality, Diversity and Inclusion: An International Journal 29 (2010) 1, pp. 38-52

Purpose – The purpose of this paper is to address gender and management in contemporary globalization by focusing on …

Persistent link: https://www.econbiz.de/10014719920

Brand strategies of Western MNCs as drivers of globalization in Central and Eastern Europe

Schuh, Arnold - In: European Journal of Marketing 41 (2007) 3/4, pp. 274-291

attention is paid to the role of Western multinational corporations (MNCs) as drivers of globalization in this market …. Findings – The outcomes of this retrospective study furnish evidence for the globalization of fast‐moving consumer goods … the region. In order to obtain a fuller picture of the extent of market globalization, the market share of international …

Persistent link: https://www.econbiz.de/10014722391

The legitimacy of foreign investors

Kaya, Ayse; Walker, James T. - In: Multinational Business Review 20 (2012) 3, pp. 266-295

of potential mechanisms influencing individual attitudes to globalization in the context of individuals' attitudes toward … globalization, which focuses on individual attitudes toward trade and immigration. Thus, the article not only aims to broaden the … work on individual attitudes toward globalization, but it also aims to facilitate further discussion on the specific topic …

Persistent link: https://www.econbiz.de/10014931734

China teaches IKEA limits of homogeneity

In: Strategic Direction 25 (2009) 11, pp. 43-45

Practical implications – Provides strategic insights and practical thinking that have influenced some of the world's leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information...

Persistent link: https://www.econbiz.de/10015010447

Global performance management: a research agenda

Hellqvist, Nina - In: Management Research Review 34 (2011) 8, pp. 927-946

Purpose – Whilst performance management (PM) is one human resource practice that is of importance for the company, research in international setting is still in its infancy. This paper focuses on global PM (GPM) in multinational enterprises. The aim is to present advances in the PM research...

Persistent link: https://www.econbiz.de/10014952096

The rise of emerging market multinationals and the impact on marketing

Fan, Ying - In: Marketing Intelligence & Planning 26 (2008) 4, pp. 353-358

Purpose – The purpose of this paper is to review and discuss the rise of emerging market multinationals (EMMs), with a special focus on its impact on marketing. Design/methodology/approach – This paper is an invited opinion piece with implicit permission to “think aloud”. Findings –...

Persistent link: https://www.econbiz.de/10014946112