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This research paper presents and discusses the main results generated and obtained with the proprietary computer platform CIDIUS®, developed by the authors of this work, which aims to support the decision-making process of Portuguese mayors. Thus, keeping in mind the theoretical models and...
Persistent link: https://www.econbiz.de/10014332996
This research paper presents and discusses the main results generated and obtained with the proprietary computer platform CIDIUS®, developed by the authors of this work, which aims to support the decision-making process of Portuguese mayors. Thus, keeping in mind the theoretical models and...
Persistent link: https://www.econbiz.de/10013202968
University-industry cooperation is associated with the transfer of knowledge and technology. This collaboration is an extremely important field of study for the world's economies, helping companies to become more competitive. The present research aims to explore and analyze the literature...
Persistent link: https://www.econbiz.de/10013498983
As retail management has become increasingly demanding, it is imperative that retailers use market orientation to promote and increase loyalty to their private labels. This can be important in efforts to differentiate themselves from their competition. The focus of this study is to understand...
Persistent link: https://www.econbiz.de/10013380513
Persistent link: https://www.econbiz.de/10013163408
The involvement of companies in different open innovation activities, through knowledge outputs and inputs, has become increasingly important for the success of companies. However, the existing literature on open innovation is scarce concerning the internationalization process of companies. The...
Persistent link: https://www.econbiz.de/10012801519
Persistent link: https://www.econbiz.de/10012703835
The economic and social environment caused by the COVID-19 pandemic has brought additional pressure on supply chains because they now have more pressure to develop and adapt to a context of economic constraint. Delays in the supply chain can bring consequences such as the lack of food products...
Persistent link: https://www.econbiz.de/10012588600
This research aims to analyze the feasibility of gamified applications as a tool to promote engagement and brand attitude. To accomplish this, this research was developed using a quantitative methodology. A confirmatory factor analysis (CFA) was performed and the model hypotheses were tested by...
Persistent link: https://www.econbiz.de/10012793617
Persistent link: https://www.econbiz.de/10012243429