received greatest attention. In nearly the entire continent, the so-called traditional marketing sector – open air markets …, dispersed informal vendors, and traditional shops – is expected to play a dominant role in fresh produce marketing for several … production and marketing systems over a time frame acceptable to most policy makers and donors. Public engagement, preferably …

about consumers' WTP and to identify potential marketing strategies for the introduction of the disease-resistant tree. On …, and income had significant effects on the WTP. Marketing implications include the need to provide information at the point …

This paper examines current marketing practices by Mississippi soybean producers as well as willingness to participate … in a marketing cooperative and willingness to plant Identity Preserved soybeans. In general, most Mississippi soybean … producers utilize cash sales at harvest or forward contracting as primary marketing tools. Use of futures and options is found …

based on a set of worksheets to help evaluate Profitability, Resource requirements, Information needs, Marketing decisions …