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Surge pricing (dynamic pricing) is commonly used to coordinate supply and demand in the ride-sharing industry; however, its effect on driver behavior remains unclear. We examine how surge pricing causally affects driver earnings and labor supply patterns by leveraging a unique...
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Hand tool design should integrate the concept of inclusive design to be accessible to most users. However, current inclusive design strategies are mostly used in post-design evaluation rather than product development. The retention of inclusive properties in product when new functions are...
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This paper examines to what extent, if any, natural environmental factors affect consumer purchase decisions regarding “green” products. We collect and combine several unique datasets to study the impact of air pollution on consumers' choices of passenger vehicles in China. Exploiting...
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Purpose: The purpose of this paper aims to investigate the effect of a model's eye gaze direction on the information processing behavior of consumers varying based on their gender. Design/methodology/approach: An eye-tracking experiment and a memory test are conducted to test the research...
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