"HR Analytics in an Era of Rapid Automation is a valuable guide for academics, researchers, and practitioners interested in the latest developments in HR analytics. It covers relevant theories and conceptual models based on quantitative and qualitative findings, and emphasizes the importance of...

Planning and reporting solutions in many companies still suffer from poor data quality, are insufficiently integrated and are often time and cost intensive. Step by step, this practice-oriented book shows how things can be done differently. It systematically shows how modern planning and...

This study proposes as a key cause of the high failure rates in the implementation of analytical projects for marketing decisions, the discrepancy in the information quality (DIQ) perceived between producers (information technology [IT]) and users (marketing) of knowledge. Given that the DIQ...

An up-to-date introduction to a market-leading platform for data analysis and machine learningMachine learning is the process by which computer algorithms can be made progressively more effective through the accumulation of data and experience. A subset of artificial intelligence, it is an...