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668801
Differentiating market offerings using complexity and co-creation : implications for customer decision-marking uncertainty
Plötner, Olaf
;
Lakotta, Jan
;
Jacob, Frank
-
2010
Customer decision-making uncertainty (DMU) is a persistent phenomenon in business-to-business markets. However, there is substantial variation in the degree customers perceive DMU and hence suppliers should react to it. Based on existing industrial buying typologies, this paper proposes a new...
Persistent link: https://www.econbiz.de/10013446495
Saved in:
668802
Handel, Markt und Ökonomik
Gümbel, Rudolf
-
1985
Persistent link: https://www.econbiz.de/10000076719
Saved in:
668803
Handbuch Armut und soziale Ausgrenzung
Huster, Ernst-Ulrich
(
ed.
);
Boeckh, Jürgen
(
ed.
); …
-
2008
-
1. Auflage
Erkenntnisse von
Theorie
und sozialer Praxis zusammen: Wirtschaftliche Zusammenhänge, sozialethische Bewertungsmaßstäbe …
Persistent link: https://www.econbiz.de/10003354642
Saved in:
668804
Realizing social science knowledge : the political realization of social science knowledge and research: toward new scenarios : a Symposium in Memorian Paul F. Lazarsfeld
Holzner, Burkart
(
ed.
);
Strasser, Hermann
(
ed.
); …
-
Symposium in Memoriam Paul F. Lazarsfeld <1980, Wien>
-
1983
Persistent link: https://www.econbiz.de/10012873902
Saved in:
668805
Theorie
der wirtschaftlichen Zusammenarbeit
Romig, Friedrich
-
1966
Persistent link: https://www.econbiz.de/10013344906
Saved in:
668806
Makroökonomische Bestimmungsgründe der Arbeitslosigkeit : Konjunktur, Außenwirtschaft, Inflation, Mengenorientierung
Buhbe, Matthes
-
1985
Persistent link: https://www.econbiz.de/10000083239
Saved in:
668807
Betriebswirtschaftslehre als Management- und Führungslehre
Wunderer, Rolf
(
ed.
)
-
1988
-
2., erg. Aufl.
Persistent link: https://www.econbiz.de/10000083367
Saved in:
668808
Theorie
der Spekulation
Steinmann, Gunter
-
1970
Persistent link: https://www.econbiz.de/10013263713
Saved in:
668809
Beiträge zur
Theorie
der Außenwirtschaft
Fritsch, Bruno
(
contributor
);
Bombach, Gottfried
(
ed.
)
-
1970
Persistent link: https://www.econbiz.de/10013280861
Saved in:
668810
Beiträge zur
Theorie
der öffentlichen Ausgaben
Timm, Herbert
(
ed.
);
Andreae, Clemens-August
(
contributor
); …
-
1967
Persistent link: https://www.econbiz.de/10013280987
Saved in:
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