//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Zur politischen Ökonomie der g...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Wirtschaftslenkung
14,093
Werbung
13,917
Advertising
9,854
Werbewirkung
3,827
Advertising effects
3,773
UdSSR
2,966
Konsumentenverhalten
2,933
Consumer behaviour
2,927
Online-Marketing
1,797
Verbrauchstheorie
1,796
Internet marketing
1,792
Theorie
1,557
Theory
1,512
Deutschland
1,247
Indien
1,085
USA
985
Polen
941
Ostblockstaaten
903
Tschechoslowakei
842
United States
817
Wirtschaftspolitik
814
Marketing
796
Frankreich
794
Markenführung
738
Ungarn
735
Brand management
734
DDR
688
advertising
651
Marketingmanagement
645
Marketing management
626
Jugoslawien
582
Social Web
553
Social web
552
Wirtschaftswachstum
549
Vereinigte Staaten
497
Germany
488
China
479
Preismanagement
464
Pricing strategy
464
Großbritannien
456
more ...
less ...
Online availability
All
Undetermined
3,378
Free
1,990
Type of publication
All
Article
18,051
Book / Working Paper
11,620
Journal
130
Other
3
Database
1
Type of publication (narrower categories)
All
Article in journal
5,629
Aufsatz in Zeitschrift
5,629
Graue Literatur
824
Non-commercial literature
824
Aufsatz im Buch
713
Book section
713
Working Paper
691
Arbeitspapier
655
Hochschulschrift
597
Konferenzschrift
247
Collection of articles of several authors
240
Sammelwerk
240
Thesis
226
Aufsatzsammlung
209
Lehrbuch
122
Dissertation u.a. Prüfungsschriften
112
Textbook
101
Bibliografie enthalten
83
Bibliography included
83
Conference paper
55
Conference proceedings
55
Konferenzbeitrag
55
Case study
52
Fallstudie
52
Wörterbuch
48
Ratgeber
36
Collection of articles written by one author
33
Sammlung
33
Mikroform
32
Reprint
32
Guidebook
30
Bibliographie
29
Bibliografie
28
Festschrift
24
Handbook
24
Handbuch
24
Enzyklopädie
23
Amtsdruckschrift
21
Government document
21
Nachschlagewerk
19
more ...
less ...
Language
All
Undetermined
14,169
English
10,969
German
3,166
Russian
583
French
289
Polish
124
Hungarian
88
Spanish
79
Czech
70
Croatian
57
Bulgarian
54
Italian
48
Romanian
42
Dutch
33
Swedish
27
Slovak
19
Portuguese
18
Danish
15
Turkish
14
Serbian
12
Finnish
8
Norwegian
8
Albanian
8
Bosnian
5
Slovenian
4
Estonian
2
Lithuanian
2
Multiple languages
2
Ukrainian
2
Afrikaans
1
Arabic
1
Indonesian
1
Chinese
1
more ...
less ...
Author
All
Kaiser, Harry M.
60
Eisend, Martin
48
Porwit, Krzysztof
47
Pelsmacker, Patrick de
38
Taylor, Charles Raymond
37
Secomski, Kazimierz
31
Anderson, Simon P.
29
Nickel, Volker
29
Pflaum, Dieter
29
Bettelheim, Charles
28
Kind, Hans Jarle
28
Sirotković, Jakov
28
Gierl, Heribert
27
Septianto, Felix
27
Šik, Ota
27
Rosengren, Sara
26
Saffer, Henry
26
Hundhausen, Carl
25
Höhmann, Hans-Hermann
25
Okazaki, Shintaro
25
Tinbergen, Jan
25
Bruhn, Manfred
24
Dahlén, Micael
24
Massé, Pierre
24
Pajestka, Józef
24
Pepels, Werner
24
Sethi, Suresh
24
Theil, Henri
24
Zaccour, Georges
24
Diehl, Sandra
23
Esch, Franz-Rudolf
23
Stafford, Marla Royne
23
Feiwel, George R.
22
Friedrich, Gerd
22
Lange, Oskar
22
Schweiger, Günter
22
Yoon, Sukki
22
Ceauşescu, Nicolae
21
Horvat, Branko
21
Kinnucan, Henry W.
21
more ...
less ...
Institution
All
National Bureau of Economic Research
55
Springer Fachmedien Wiesbaden
36
Zentralausschuss der Werbewirtschaft
21
Forum of Free Enterprise
17
Sozialistische Einheitspartei Deutschlands
16
Central'nyj Ėkonomiko-Matematičeskij Institut, Akademija Nauk SSSR
14
Partidul Comunist Român
12
Axel-Springer-Verlag
11
Institut Ėkonomiki i Organizacii Promyšlennogo Proizvodstva, Akademija Nauk SSSR, Sibirskoe Otdelenie
11
American Marketing Association
10
Centralʹnyj Ėkonomiko-Matematičeskij Institut <Moskau>
10
European Society for Opinion and Marketing Research
8
Frankreich / Commission des investissements
8
IP Deutschland GmbH <Köln>
8
Institut Ekonomskih Nauka
8
KPSS
8
OECD
8
Akademija Nauk SSSR
7
Bundesstelle für Aussenhandelsinformation
7
Bureau du Plan
7
Commissariat Général du Plan
7
Institut Ėkonomiki, Akademija Nauk SSSR
7
Institut ėkonomiki <Moskau>
7
Instituto Nazionale per lo Studio della Congiuntura
7
National Council of Applied Economic Research
7
Planning Commission, Government of India
7
RWI - Leibniz-Institut für Wirtschaftsforschung
7
Zentralverband der Deutschen Werbewirtschaft
7
Akademija za Obštestveni Nauki i Socialno Upravlenie pri CK na BKP
6
American Enterprise Institute for Public Policy Research
6
Centralʹnyj Ėkonomiko-Matematičeskij Institut, Akademija Nauk SSSR
6
Commissariat Général du Plan d'Equipement et de la Productivité
6
Deutschland <DDR> / Amt für Information
6
Institut Ėkonomiki Akademii Nauk Litovskoj SSR
6
Naučno-Issledovatel'skij Institut Ėkonomiki i Planirovanija Narodnogo Chozjajstva Gosplana Litovskoj SSR
6
Planning Commission
6
Royal Institute of International Affairs
6
SED
6
Akademie für Staats- und Rechtswissenschaft der DDR
5
Bundesstelle für Außenhandelsinformation <Köln>
5
more ...
less ...
Published in...
All
Planovoe chozjajstvo : politiko-ėkonomičeskij žurnal Gosplana SSSR
337
Voprosy ėkonomiki : ordena trudovogo krasnogo znameni ežemesjačnyj žurnal ; Vserossijskoe ėkonomičeskoe izdanie
288
Journal of advertising research
241
International journal of advertising : the review of marketing communications
213
Gospodarka planowa : miesie̜cznik poświe̜cony problemom planowania i rozwoju gospodarki narodowej
199
Plánované hospodářstvi : politickoekonomický časopis SPK
195
Journal of advertising
185
International journal of advertising : the quarterly review of marketing communications
182
Journal of advertising : official publication of the American Academy of Advertising
170
Journal of business research : JBR
167
Wirtschaftswissenschaft
154
Journal of marketing communications
146
Közgazdasági szemle : a magyar Tudományos Akadémia Közgazdaságtudományi Bizottságának folyóirata
146
Problems of economics : selected articles from Soviet economics journals in English translation
134
Ekonomika i matematičeskie metody
132
Politická ekonomie : teorie, modelování, aplikace
128
Ekonomický časopis : časopis pre ekonomickú teóriu, hospodársku politiku, spoločensko-ekonomické prognózovanie
106
Ekonomista : czasopismo poświe̜cone nauce i potrzebom życia
99
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
98
The American economic review
87
Economics letters
86
Sowjetwissenschaft / Gesellschaftswissenschaftliche Beiträge : Zeitschrift der Gesellschaft für Deutsch-Sowjetische Freundschaft
86
Management science : journal of the Institute for Operations Research and the Management Sciences
85
Journal of promotion management : JPM
82
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
82
Kommunist : teoretičeskij i političeskij žurnal Central'nogo Komiteta Kommunističeskoj Partii Sovetskogo Sojuza
77
Journal of marketing
76
European journal of operational research : EJOR
74
Journal of historical research in marketing
72
Izvestija Akademii Nauk SSSR
70
The review of economic studies
70
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
66
European journal of marketing : EJM
66
Journal of promotion management : innovations in planning and applied research
66
Acta oeconomica : periodical of the Hungarian Academy of Sciences
63
Journal of marketing research : JMR
62
The Indian journal of economics
61
International journal of internet marketing and advertising : IJIMA
60
Jahrbuch der Absatz- und Verbrauchsforschung
59
Journal of retailing and consumer services
59
more ...
less ...
Source
All
ECONIS (ZBW)
28,342
USB Cologne (EcoSocSci)
1,353
EconStor
49
USB Cologne (business full texts)
33
BASE
11
OLC EcoSci
7
ArchiDok
6
RePEc
4
more ...
less ...
Showing
1
-
10
of
29,805
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Kritéria optimality založená na ukazatelích stupně uspokojování společenských potřeb
Toms, Miroslav
- In:
Politická ekonomie : teorie, modelování, aplikace
25
(
1977
)
3
,
pp. 259-278
Persistent link: https://www.econbiz.de/10002933445
Saved in:
2
La funzione del consumo in una economia pianificata alcune considerazioni teoriche
Pederzoli, Vittorio
- In:
Economia, banca e congiuntura
4
(
1982
)
4
,
pp. 365-384
Persistent link: https://www.econbiz.de/10002627046
Saved in:
3
Problemi planiranja lične potrošnje
Cobeljić, Dušan
-
1958
Persistent link: https://www.econbiz.de/10002333067
Saved in:
4
Collectânea de estudos ; 17
Pires Cardoso, J.
(
contributor
)
-
1962
Persistent link: https://www.econbiz.de/10003088500
Saved in:
5
Osservazioni sul piano economico
Papi, Giuseppe Ugo
-
1943
Persistent link: https://www.econbiz.de/10002668310
Saved in:
6
Estimation de la taille des erreurs de planification
Portes, Richard
- In:
Annales de l'INSEE
55/56
(
1984
),
pp. 245-255
Persistent link: https://www.econbiz.de/10002679609
Saved in:
7
Advertising and the propensity to consume
Metwally, M. M.
;
Tamaschke, H. U.
- In:
Oxford bulletin of economics and statistics
43
(
1981
)
3
,
pp. 273-285
Persistent link: https://www.econbiz.de/10002475670
Saved in:
8
System-wide explorations in international economics, input-output analysis and marketing research
Theil, Henri
-
1980
Persistent link: https://www.econbiz.de/10013338293
Saved in:
9
Verbrauch und Werbepublizistik : zum Ausnützen der Gesellschaftsdynamik durch Reklame und Public Relations
Hodel, Max Ernst
-
1967
Persistent link: https://www.econbiz.de/10014529650
Saved in:
10
Die Funktionen der
Werbung
im System der zentralen
Wirtschaftslenkung
Antal, Endre
-
1970
Persistent link: https://www.econbiz.de/10000051879
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->