Séraphin, Hugues; Jarraud, Nathalie - In: Journal of Tourism, Heritage & Services Marketing 8 (2022) 1, pp. 48-57
Purpose: Taking Lourdes as an en example, this paper aims at understanding the relationship amongst the main tourism and events industry stakeholders. Methods: To achieve the objective of the study, data were collected through interviews of key players. The results where then filtered through...