With the development of IT technology and the emergence of online platform business models, data accumulation is increasing exponentially, and unit accumulation cost is decreasing exponentially. Most of all, data is recognized as a new economic resource. The following summarizes concerns about...

"This book analyses the current trends, key uses and broad service provider landscape for analytics services, specifically for the service sector both offline and online Channels. It also analyzes the evolution in technology and people expertise that has enabled service providers to meet this...