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Die Bedeutung der Personalisierung im Internethandel : eine SERVQUAL-basierte Wirkungsmessung am Beispiel einer Internetapotheke
Stüber, Eva; Schreiber, Stefanie; Baier, Daniel - In: Marketing : ZFP ; journal of research and management 34 (2012) 3, pp. 165-178
Persistent link: https://www.econbiz.de/10009626279
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Online recommender system for radio station hosting
Ignatov, Dmitry I.; Konstantinov, Andrey V.; Nikolenko, … - In: Perspectives in business informatics research : 11th …, (pp. 1-12). 2012
Persistent link: https://www.econbiz.de/10009630244
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Der Einfluss von Recommendersystemen auf die Diversität von Produktverkäufen
Köhler, Sebastian - In: Beiträge zum 16. Interuniversitären …, (pp. 77-85). 2012
Persistent link: https://www.econbiz.de/10009712862
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Personalisierung im Internethandel : die Akzeptanz von Kaufempfehlungen in der Bekleidungsbranche
Stüber, Eva - 2013 - 2., aktualisierte und erw. Aufl.
Persistent link: https://www.econbiz.de/10009713262
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Providing actionable recommendations : a movie recommendation algorithm with explanation capability
Marx, Paul - 2013 - 1. Aufl.
Persistent link: https://www.econbiz.de/10009714618
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Assessing the impact of recommender agents on on-line consumer unplanned purchase behavior
Hostler, R. Eric; Yoon, Victoria Y.; Guo, Zhiling; … - In: Information & management : the internat. journal of … 48 (2011) 8, pp. 336-343
Persistent link: https://www.econbiz.de/10009411273
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Handling negative online customer reviews : the effects of elaboration likelihood model and distributive justice
Cheng, Vincent T. P.; Loi, Mei Kun - In: Journal of travel and tourism marketing 31 (2014) 1/2, pp. 1-15
Persistent link: https://www.econbiz.de/10010361829
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Do recommender systems manipulate consumer preferences? : a study of anchoring effects
Adomavicius, Gediminas; Bockstedt, Jesse C.; Curley, … - In: Information systems research : ISR 24 (2013) 4, pp. 956-975
Persistent link: https://www.econbiz.de/10010228985
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Adopting television as a new channel for e-commerce : the influence of interactive technologies on consumer behavior
Blasco-Arcas, Lorena; Hernández Ortega, Blanca; … - In: Electronic commerce research 13 (2013) 4, pp. 457-475
Persistent link: https://www.econbiz.de/10010231566
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Research on the use, characteristics, and impact of e-commerce product recommendation agents : a review and update for 2007 - 2012
Xiao, Bo; Benbasat, Izak - In: Handbook of strategic e-business management, (pp. 403-431). 2014
Persistent link: https://www.econbiz.de/10010234039