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Purpose - This research aims to analyse the variables related to the purchase intention of COVID-19 rapid tests in Monterrey, Mexico's metropolitan area. Design/methodology/approach - The chosen method was probit regression. The results show that purchase intention depends on the consumer's...
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Climate change, the accelerated industrialization of emerging countries, as well as the growing demand for transparency from stakeholders, are all factors that influence the environmental performance of companies. Thus, eco-efficient behavior can improve financial performance by increasing...
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Purpose - This research aims to analyse the variables related to the purchase intention of COVID-19 rapid tests in Monterrey, Mexico's metropolitan area. Design/methodology/approach - The chosen method was probit regression. The results show that purchase intention depends on the consumer's...
Persistent link: https://www.econbiz.de/10014516445
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