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Nowadays in the business and corporate world we can increasingly often hear the expression Corporate Social Responsibility. In the democratic countries of the world the CSR communication develops fast and it is one of the essential elements of economic philosophy. In Hungary the CSR...
Persistent link: https://www.econbiz.de/10008543468
Purpose: To understand Corporate Social Responsibility (CSR) communication made through the use of sustainability reports and to compare the CSR communication made by the Indian Companies and the Multinational Companies (MNCs) through the medium of sustainability...
Persistent link: https://www.econbiz.de/10010773831
This paper aims at understanding whether firms should engage in CSR communications towards consumers, or let independent third parties do so. A generalisable sample of 275 adults participated in an experiment, manipulating third-parties credible information (positive information, negative, or...
Persistent link: https://www.econbiz.de/10010706507
Of the many ethical corporate marketing practices, many firms use corporate social responsibility (CSR) communication to enhance their corporate image. Yet consumers, overwhelmed by these more or less well-founded CSR claims, often have trouble identifying truly responsible firms. This confusion...
Persistent link: https://www.econbiz.de/10009197209
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The aim of my study is to access the knowledge of the CSR, to examine the usage of CSR communication tools and to survey the attitude to CSR activities concerning classical music. In the study firstly the definition of CSR was described this is how the corporate social responsibility can be...
Persistent link: https://www.econbiz.de/10008866060
The aim of this article is to provide an overview of the ways in which companies activating in Romania approach corporate social responsibility (CSR) - whether strategically, integrating CSR in the company's sustainable development policies and strategy, or as a short-term public relations...
Persistent link: https://www.econbiz.de/10009141402
Of the many ethical corporate marketing practices, many firms use corporate social responsibility (CSR) communication to enhance their corporate image. Yet consumers, overwhelmed by these more or less well-founded CSR claims often have trouble identifying truly responsible firms. This confusion...
Persistent link: https://www.econbiz.de/10008833317