do Nascimento João, Belmiro; Carlos Freddo, Antonio; … - In: Revista Galega de Economía 19 (2010) 2
article has as objective to show the process of internationalization of the spanish magazine Zara. The proposal has the goal … in Zara headquarter at Arteixo, and data of its internationalization process. The research, to recognition of market and … joint ventures, are used to the Zara internationalization strategy in function of the importance, complexity or risk of the …