Die vorliegende Studie untersucht den IKT-Sektor in Nordrhein-Westfalen anhand von Sonderauswertungen der amtlichen Statistik des Umsatzsteuerpanels sowie der Daten einer eigenen Unternehmensbefragung. Dabei erweist sich dieses Bundesland als Standort mit einem weitgehend prosperierenden...

We review the economics of superstars, originally developed for stars in traditional media, and discuss whether they are applicable for the (allegedly) novel phenomenon of stars in social media (influencer, micro-celebrities). Moreover, we analyse potentially new factors for creating social...

Membership platforms allow creators to crowdfund a monthly income, while campaigns on conventional reward crowdfunding portals aim to reach a specified funding target within a pre-set period. We study transaction-level data from Patreon, the biggest membership platform, to gain insights about...

Since its founding in 1995 Amazon has become a leader in eCommerce, cloud computing services, and interactive devices for individuals and homes. In this study, we document the critical steps in Amazon's development in each line of business. Our review yields insights on (i) how Amazon responded...

For decades entrepreneurial motivations have been related to entrepreneurial behavior, in areas such as investments or formulation of strategies, however, its link with the adoption of e-commerce in microenterprises has not been explored in depth. Likewise, most of the research on e-commerce has...

This chapter provides an overview of the economics of influencers and social media stardom. It provides the state-of-research regarding success factors, revenue and payment models, social media platforms and ecosystems, and welfare effects. It describes the role of social media content providers...

We examine broadband's impacts on entrepreneurship, income, and employment in general and separately by gender and for whites versus minorities in the U.S. for 2000 - 2019. Using Current Population Surveys and matching, we find that broadband access significantly impacted the decision to be...

Membership platforms allow creators to crowdfund a monthly income, while campaigns on conventional reward crowdfunding portals aim to reach a specified funding target within a preset period. We study transaction-level data from Patreon, the biggest membership platform, to gain insights about...