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Hybrid convenience stores : the changing role of convenience stores in Taiwan

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Hybrid convenience stores – the changing role of convenience stores in Taiwan

Ming‐Sung Cheng, Julian; Blankson, Charles; Sutikno, Bayu - In: Asia Pacific Journal of Marketing and Logistics 21 (2009) 3, pp. 417-432

Purpose – The hybrid convenience store, a convenient shopping as well as dining environment, is an innovative concept in both the convenience store sector and the food service industry in Taiwan. As Taiwan has taken the lead in the development of the convenience store sector, this phenomenon...

Persistent link: https://www.econbiz.de/10014674679