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Purpose: The purpose of this paper is to discuss the adverse impact of a female executive’s fraudulent behaviour on other female employees working in the same organisation. Design/methodology/approach: This developmental study uses a comprehensive literature review and a set of propositions...
Persistent link: https://www.econbiz.de/10012185569
Purpose: This paper aims to explore drivers of entrepreneurial intentions of working mothers. Design/methodology/approach: This paper is a survey-based method using sample of 397 working mothers in India. Findings: Mothers’ entrepreneurial intention is negatively associated with firms’...
Persistent link: https://www.econbiz.de/10012414024
Purpose: The purpose of this study is to explore how institutional trust, frugality and materialism motivate consumers’ unethical behavior. Design/methodology/approach: The authors conducted the study in two phases – qualitative and quantitative. In the qualitative phase through a content...
Persistent link: https://www.econbiz.de/10012073597
Purpose: The purpose of this study is to examine the impact of multiple brand celebrity endorsement strategies on firms’ performance and different attributes associated with celebrities on firms’ performance. In this regard, the present study specifically explores the role of celebrity...
Persistent link: https://www.econbiz.de/10012076717
Purpose: The purpose of this paper is to explore a conceptual model on the influence of corporate social responsibility (CSR) “fit” on organizational attractiveness among job applicants under the boundary conditions of chief executive officer (CEO) activism and CSR credibility....
Persistent link: https://www.econbiz.de/10012638997
Purpose: The authors combine institutional theory with resource-based theory to explain how emerging market firms (EMFs) manage their technological knowledge capital by venturing into international markets. The authors further explore the contingency effect of international marketing knowledge...
Persistent link: https://www.econbiz.de/10012639600
Purpose: This paper aims to explore the association between chairperson hubris and the internationalization of firms belonging to business groups in an emerging market, India, under the boundary conditions of business group internationalization and the tenure of independent board members....
Persistent link: https://www.econbiz.de/10012641486
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Persistent link: https://www.econbiz.de/10011379397
Persistent link: https://www.econbiz.de/10012515190