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A gazdaságnak a gyártásalapú gazdaságtól a tudásalapú gazdaság felé történő elmozdulása felértékelte a szellemi tőke fontosságát az üzleti érték létrehozásának folyamatában. Bár az integrált jelentésekben kimutatják a szellemi tőkét, a hagyományos pénzügyi...
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The shifting of the economy from manufacturing-based to knowledge-based has raised the importance of Intellectual Capital (IC) in the business value creation process. Although IC has been recognized in integrated reports, limited information about it is still reported in traditional financial...
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Individual celebrities or “human brands” in fields ranging from sports to art to politics use social media platforms to connect and engage with their audience. We analyze the effects of the content generated by human brands (referred to as human brand generated content) on the popular social...
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Keeping in view the growing importance of Intellectual Capital (referred to as IC), there was a need to combine all the studies together for the benefit of proper understanding of the concept. The paper presents a structured literature review for 10-year period (2009-2018) of the dataset of 226...
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