Chapter 1:An Overview of Business Advancement Through Technology: Markets and Marketing in Transition -- Chapter 2: Digital Transformation of the Organisations Using AI Integrated Partner Relationship Management -- Chapter 3: Creating Value Proposition for Rural Banking Customers in Emerging...

1 Introduction -- 2 Individual Entrepreneurs’ Alertness Makes Digital Economy Grow -- 3 Predicting Entrepreneurial Performance through the Lens of Entrepreneurial Orientation and Digital Adoption: A Machine Learning Approach -- 4 Social Media Analytics for Digital Entrepreneurs -- 5 Digital...

This research examines the concept of a robo-advisor with digital twin capabilities for personal financial management. Using an exploratory study, the researchers developed an interactive and interpretive model that analyses the most critical variables to consider when designing the next level...

Accounting profession is traditional profession and accounting rules and principles have been established and are the same for many years. However, globalization of business, stronger regulations and numerous technological solutions and innovations are not bypassing the accounting profession...