Susanti, Evi; Mulyanti, Rita Yuni; Wati, Lela Nurlaela - In: Cogent business & management 10 (2023) 2, pp. 1-26
's efforts to encourage the digitization and innovation of women's MSMEs. Research that discusses the competitive advantages of …This study intends to examine how competitive advantage mediates the effects of digital transformation and innovation …-owned MSMEs is not directly impacted by digital transformation. It does have an impact on innovation and competitive advantage …