Showing 1 - 10 of 119,190
Information Society Project Office (ECISPO) in encouraging and informing SMEs by using the Internet as an educational …, informational and networking tool. The methods employed by the ECISPO are evaluated against an information processing model. The …
Persistent link: https://www.econbiz.de/10014713101
Persistent link: https://www.econbiz.de/10001664926
have been abolished in Denmark, but other forces counteract a rapid development of the agency sector. The Internet is …
Persistent link: https://www.econbiz.de/10014783069
The emergence of global electronic markets on the Internet has been seen as an opportunity for small and medium … from capitalizing on IT and the Internet. This paper reports on an action research program of introducing Internet …
Persistent link: https://www.econbiz.de/10014762510
This paper investigates the nature and extent of Internet use and the role of firm‐ and industry‐specific factors … affecting Internet adoption by SMEs in an emerging market economy, Turkey. Based on the evidence from a sample of 237 … manufacturing SMEs with Internet access in Turkey, the highest ranked Internet applications with the largest frequency of usage were …
Persistent link: https://www.econbiz.de/10014713133
This paper describes a process of generating a new product idea based on activities observed in a real‐life case. A model is proposed that adapts the approach used by venture capitalists in developing new products. The application of this model draws empirical data from the field. Sometimes...
Persistent link: https://www.econbiz.de/10014687509
enterprises (SMEs), to develop Internet communication strategies. The work in common outlined some typical problems affecting SMEs … in their approach to Internet communication. Six problems emerged which represent the causes of the difficult and slow … introduction of Internet communication.  …
Persistent link: https://www.econbiz.de/10014691486
value of Internet technologies is followed by an analysis of some of the factors that account for the lack of successful … the Internet into reality for small and medium size enterprises.  …
Persistent link: https://www.econbiz.de/10014987048
extent to which information communications technology can be embedded within a firm’s marketing strategy, from the earliest … adoption stages to the integration of the Internet with key business functions. These case studies also provide insights into … competitive advantage from Internet usage, if they can achieve the right mix of managerial capacity and marketing focus in terms …
Persistent link: https://www.econbiz.de/10014987049
This paper looks at the potential for developing customer relationship strategies using the Internet (electronic … attempts to integrate the two Internet technologies of the Web and e‐mail into a push‐pull strategy. Aspects of “control” of …
Persistent link: https://www.econbiz.de/10014987050