Ahn, Mark J.; Dornbusch, Daniel - In: Benchmarking: An International Journal 11 (2004) 2, pp. 190-202
technological risks. Industry benchmarking is widely used for managing biopharmaceutical product launch planning. However, while … industry benchmarking may achieve operational efficiencies, it results in copying competitors and incremental productivity … internally focused industry benchmarking to external competency‐based benchmarking (CBB) to build innovative practices by …