Purpose – The purpose of this paper is to find factors that explain why some enterprises hedge but others do not. The authors' analysis relies on Heckman model (a probit and Tobit model) with the data obtained from questionnaires collected from Chinese enterprises. Given the fact that only a...

Purpose – The purpose of this paper is to discuss the evolution of the food traceability system in China, examine factors that affect consumers' perception of a food traceability system, and determine their willingness to pay for having the system. Design/methodology/approach – Beijing, one...

Purpose – The purpose of this paper is to find factors that explain why some enterprises hedge but others do not. The authors' analysis relies on Heckman model (a probit and Tobit model) with the data obtained from questionnaires collected from Chinese enterprises. Given the fact that only a...

Using 360 questionnaire data collected in Beijing, China, this study examines consumers' acceptance and willingness to pay (WTP) for pistachios produced in China, California and Turkey. The impact of country of origin (COO), price, flavor, package size and package type was analyzed. A...

Purpose: The purpose of this paper is to investigate factors affecting use of microcredit among farmers in Northern China. Design/methodology/approach: A two-stage Heckman model is used to estimate the effect of farmer and family characteristics and loan and lending environment on likelihood of...