Purpose: Some researchers argue that consumers’ lack of knowledge is an important factor increasing risk for a new product derived from emerging agricultural technology. The purpose of this paper is to discuss the potential impacts and the differential effects of subjective and objective...

Purpose: The purpose of this paper is to test the impact of the soybean rejuvenation plan and the subsidy on farmers' land allocation decisions, which may reference policy adjustment from a micro perspective. Design/methodology/approach: The paper develops a multi-objective optimized...