Purpose: The purpose of this paper is to examine the motivation of the attendees of the Annual Meeting of the Serbian Association of Seniors. The research aims to segment the senior participants according to their push and pull motivations for attending association meetings, by using cluster...

Purpose: This paper aims to determine the influence of travel fair selection factors on exhibitor intention to attend, in conjunction with the role of political risk within that relationship. Design/methodology/approach: Following the basic premises of image repair theory, this quantitative...