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To date, most of the commentary on the impact of the Internet on retail marketing has been anecdotal, offering … exaggerated speculative forecasts of its future potential. One view contends that the Internet will become a major new retail … disprove or support the claims of Internet penetration by retailers. Seeks to redress the balance by presenting a comprehensive …
Persistent link: https://www.econbiz.de/10014721937
Efforts in the electronic grocery shopping, i.e. e‐grocery business, focus especially on the physical distribution of …
Persistent link: https://www.econbiz.de/10014802976
compatibility, higher relative advantage, more positive social norms, and lower complexity to internet grocery shopping both … goods/services on the internet but not groceries. The results also suggest that online grocery shopping adopters have higher … shopping differently from other online consumers. Design/methodology/approach – The data presented in this study were collected …
Persistent link: https://www.econbiz.de/10014803173
the structural interrelationships among internet shopping value, beliefs about the web site, shopping attitude, and … of the extended TRA in the context of cultural product shopping on the internet. Overall, the findings confirmed elements …. Practical implications – Consumers who shop for cultural products on the internet have both hedonic and utilitarian shopping …
Persistent link: https://www.econbiz.de/10014803175
literature by extending findings of previous research to internet shopping. Findings suggest that internal information … information presented on a web site, and previous online apparel shopping experience on perceived risk and purchase intention … web sites on perceived risk and decision making. Practical implications – The present study suggests that internet …
Persistent link: https://www.econbiz.de/10014803176
Purpose – The purpose of this paper is to empirically identify categories of online shopping experiences and web site … secondary data‐based regressions) were employed to test the mediating role of browser satisfaction between online shopping … online shopping experience (interactive/engagement) was identified. It comprises customer involvement with the online store …
Persistent link: https://www.econbiz.de/10014803546
delivered online, are likely to benefit from Internet commerce. However, the validity of this statement is not clear. Endeavours … to explore the relationship between product characteristics and their impact on Internet commerce among small businesses …. We classified products into search and experience, tangible and intangible goods and examined their effects on Internet …
Persistent link: https://www.econbiz.de/10014895675
Persistent link: https://www.econbiz.de/10015011822
recommendations on social shopping networks of websites, a new e‐commerce method which combines social networking and shopping, and to …. Therefore a social shopping website or the websites transforming into social shopping websites should put more emphasis on ways … consumers' trust in recommendations in the context of social shopping.  …
Persistent link: https://www.econbiz.de/10014966047
customers and transactions. Two key tools in this transformation are loyalty cards and electronic or e‐shopping over the … Internet. How can the customer and transaction data collected through these arenas be fully utilised? This article reviews the … contributions of the different types of marketing information systems. Loyalty cards and e‐shopping can be used to provide answers …
Persistent link: https://www.econbiz.de/10014933990