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Sponsorship
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Quester, Pascale
73
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16
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10
Veale, Roberta
9
Merunka, Dwight
6
Quester, Pascale G.
6
Rampersad, Giselle
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Tarabashkina, Liudmila
6
Troshani, Indrit
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Tarabashkina, Olga
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Chandon, Jean‐Louis
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Bal, Charles
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European journal of marketing : EJM
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International business review : the official journal of the European International Business Academy
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Production and operations management : an international journal of the Production and Operations Management Society
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ECONIS (ZBW)
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RePEc
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USB Cologne (EcoSocSci)
1
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71
Managing innovation networks: Exploratory evidence from ICT, biotechnology and nanotechnology networks
Rampersad, Giselle
;
Quester, Pascale
;
Troshani, Indrit
- In:
Industrial marketing management : the international …
39
(
2010
)
5
,
pp. 793-806
Persistent link: https://www.econbiz.de/10008433459
Saved in:
72
Do consumer expectations match experience? Predicting the influence of price and country of origin on perceptions of product quality
Veale, Roberta
;
Quester, Pascale
- In:
International business review : the official journal of …
18
(
2009
)
2
,
pp. 134-144
Persistent link: https://www.econbiz.de/10008244946
Saved in:
73
Key drivers of university-industry relationships: the role of organisational compatibility and personal experience
Plewa, Carolin
;
Quester, Pascale
- In:
The journal of services marketing
21
(
2007
)
5
,
pp. 370
Persistent link: https://www.econbiz.de/10007760036
Saved in:
74
Birds of a feather flock together.definition, role and measure of congruence: An application to sponsorship
Fleck, Nathalie D.
;
Quester, Pascale
- In:
Psychology & marketing
24
(
2007
)
11
,
pp. 975-1000
Persistent link: https://www.econbiz.de/10007863595
Saved in:
75
Consumer sensory evaluations of wine quality : the respective influence of price and country of origin
Veale, Roberta
;
Quester, Pascale
- In:
Journal of wine economics
3
(
2008
)
1
,
pp. 10-29
Persistent link: https://www.econbiz.de/10009889759
Saved in:
76
Country-Of-Origin Effects on Purchasing Agents' 165 Product Perceptions: An Australian Perspective - A survey of Australian purchasing agents explores country-of-origin influences
Dzever, Sam
;
Quester, Pascale
- In:
Industrial marketing management : the international …
28
(
1999
)
2
Persistent link: https://www.econbiz.de/10006300543
Saved in:
77
A Cross Cultural Study of Juvenile Response to Anti-Smoking Advertisements
Quester, Pascale
- In:
Journal of euro-marketing
7
(
1999
)
2
,
pp. 29-46
Persistent link: https://www.econbiz.de/10007182449
Saved in:
78
Fear in Advertising:
Cochrane, Lucy
;
Quester, Pascale
- In:
Journal of international consumer marketing
17
(
2004
)
2
,
pp. 7-32
Persistent link: https://www.econbiz.de/10007100866
Saved in:
79
Who's afraid of that ad? Applying segmentation to the protection motivation model
Arthur, Damien
;
Quester, Pascale
- In:
Psychology & marketing
21
(
2004
)
9
,
pp. 671-696
Persistent link: https://www.econbiz.de/10006962889
Saved in:
80
Who's afraid of that ad? Applying segmentation to the protection motivation model
Arthur, Damien
;
Quester, Pascale
- In:
Psychology & marketing
21
(
2004
)
9
,
pp. 671-696
Persistent link: https://www.econbiz.de/10006963018
Saved in:
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