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A partnering business model for technology transfer : the case of the Muenster University of Applied Sciences
Dottore, Antonio G.; Baaken, Thomas; Corkindale, David - In: International journal of entrepreneurship and … 12 (2010) 2, pp. 190-216
Persistent link: https://www.econbiz.de/10009852134
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Implementation critical success factors (CSFs) for ERP: Do they contribute to implementation success and post-implementation performance?
Ram, Jiwat; Corkindale, David; Wu, Ming-Lu - In: International journal of production economics 144 (2013) 1, pp. 157-174
Persistent link: https://www.econbiz.de/10010119451
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Examining the role of system quality in ERP projects
Ram, Jiwat; Corkindale, David; Wu, Ming-Lu - In: Industrial management & data systems 113 (2013) 3, pp. 350-366
Persistent link: https://www.econbiz.de/10010089533
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Advertising thresholds and wearout
Corkindale, David; Newall, John - In: European journal of marketing : EJM 12 (1978) 5, pp. 329-378
Persistent link: https://www.econbiz.de/10002033838
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Identifying the initial target consumer for innovations: an integrative approach
Bowden, Jana; Corkindale, David - In: Marketing intelligence & planning 23 (2005) 6-7, pp. 562-573
Persistent link: https://www.econbiz.de/10006956496
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Identifying the initial target consumer for innovations: an integrative approach
Bowden, Jana; Corkindale, David - In: Marketing intelligence & planning 23 (2005) 6, pp. 562-573
Persistent link: https://www.econbiz.de/10006958125
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Towards a Business Model for Commercializing Innovative New Technology
Corkindale, David - 2010
This review paper initially explains that the commercialization of an innovative new technology needs to be underpinned by an appropriate business model. The paper summarizes what has been previously proposed to be the components of a business model and makes the case that an extra one needs to...
Persistent link: https://www.econbiz.de/10013139941
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Product placement and integrated marketing communications effects on an informational TV program
Corkindale, David; Neale, Michael; Bellman, Steven - In: Journal of advertising 52 (2023) 1, pp. 75-93
Persistent link: https://www.econbiz.de/10014233765
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A partnering business model for technology transfer : the case of the Muenster University of Applied Sciences
Dottore, Antonio G.; Baaken, Thomas; Corkindale, David - In: International journal of entrepreneurship and … 12 (2010) 2, pp. 190-216
Persistent link: https://www.econbiz.de/10008662494
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How "critical" are the critical success factors (CSFs)? : examining the role of CSFs for ERP
Ram, Jiwat; Corkindale, David - In: Business process management journal 20 (2014) 1, pp. 151-174
Persistent link: https://www.econbiz.de/10010246786