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Purpose The purpose of this paper is to identify the growth motivations of women owning and managing home-based businesses (HBBs) in Iran. Design/methodology/approach The qualitative approach was used by 20 in-depth interviews with Iranian female HBBs owners/mangers. Findings The business growth...
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Purpose: Does gender stereotype endorsement play a role in the customer's cognitive evaluation of new ventures owned by women entrepreneurs? The authors’ cross-cultural study integrates literature on gender stereotype endorsement and cognitive legitimacy to address this research question....
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The role of universities has been highlighted in the social and economic development of communities with the addition of entrepreneurial mission to the educational and research missions of the universities. Thus, the subjects related to the academic entrepreneurship and commercialization of...
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