Purpose: Resource integration is a central idea within service-dominant logic (S-D logic), but there has been little scholarly research on this aspect of theory. This paper aims to explore resource integration between marketing agencies and their clients. Design/methodology/approach: In total,...

This article reviews some issues associated with the way in which academic research into marketing is evaluated by UK education authorities using their research excellence framework (REF), in particular the impact component of the assessment. It discusses the extent to which research by...

Research on how customers engage in the co-creation processes envisaged by the Servicedominant logic paradigm is currently limited and even less work has been published on frameworks for organizations to manage the co-creation process. This conceptual paper examines a particular aspect of...

Wellbeing and social capital are central concepts in the policy discourse of the new government. At the same time, inspired in part by the Capabilities Approach of Sen and Nussbaum, Treasury has been developing its living standards framework. This discussion paper makes a first attempt at...

The COVID-19 pandemic is having major impacts on our lives in ways that go far beyond health, extending across all dimensions of wellbeing and all population groups. This paper presents the results of a 'rapid evidence review' of the potential impacts of COVID-19, and the associated economic...

The Treasury's new Living Standards Framework (LSF) was released in a Treasury paper in October 2021.1 The 2021 version of the LSF (LSF2021) is intended to better reflect children's wellbeing and culture, including being more compatible with te ao M¯aori and Pacific cultures. This original...