Brida, JG.; Pulina, M.; Riaño, E. - Centro Ricerche Nord Sud (CRENoS) - 2010
friends and family. However, visit the city or the region of Trentino has no impact on satisfaction and loyalty to the MART …, satisfaction and likelihood to return to the Museum for Modern and Contemporary Art (MART) of Rovereto (Italy). The empirical data … factors of the museum based on two exogenous variables (push and pull motivation) and two endogenous variables (satisfaction …