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Die Nutzung von sozialen Netzwerken wie Facebook ist auf dem Vormarsch. Aber kann Facebook für Unternehmen ein entscheidendes Marketing- und Networking-Tool sein, das den Unternehmenserfolg unterstützt? Unser Auswertungen von 1.971 Firmen zeigen, dass die Aktivität auf Facebook durch den...
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success determinants of market leader competitors. The analysis is based on eight 2011 case studies, in which I conducted in … firms to succeed and survive in the market despite the natural monopoly occurring within the postal industry. The success of …
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success determinants of market leader competitors. The analysis is based on eight 2011 case studies, in which I conducted in … firms to succeed and survive in the market despite the natural monopoly occurring within the postal industry. The success of …
Persistent link: https://www.econbiz.de/10010700295
empirical study conducted in Germany, the largest European market, shows that together with other basic dimensions of management …, the market orientation contributes substantially to corporate success. Indicates that popular practical measures designed … to implement the market orientation within the organization may cause negative side effects in terms of corporate success …
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