Kaufmann, Lutz; Carter, Craig R.; Buhrmann, Christian - In: International Journal of Physical Distribution & … 42 (2012) 5, pp. 411-433
Purpose – The nascent behavioral supply management (BSM) research stream has raised the level of attention given to deviations from the standard assumptions of the rational paradigm in economics. The adaptation of cognitive heuristics , which add vulnerability to judgment and decision making,...