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fields including retailing, marketing, general business, psychology, economics, and statistics. The conference addressed … diverse areas of application such as customer journey, sustainability, the metaverse, online grocery retailing, assortment …
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questionnaire when they were not on the spot of the hotel due to potential disturbing leisure and location permit constraints …
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Purpose: This paper explored the Star Chefs' images among customers who visit their restaurants in order to under-stand the effect of such images on familiarity, reputation, and loyalty. Design/methodology/approach: The study data were collected from the target customers of South Korean Star...
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