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Do consumers buy own labels differently from the branded goods of manufacturers? Contrary to some of the beliefs currently held in the trade, own labels are found to be bought much like brands, and loyalty is only slightly above average. Usually, own labels are just one item in a repertoire:...
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be seen as a continuous innovation building on past changes brought about by in‐home shopping methods such as catalog, TV … influence of consumer characteristics on perception of shopping benefits associated with electronic and physical shopping. Based … on a mail survey of upscale US households, the empirical study finds the two shopping formats to be clearly different …
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practice. Reviews the underlying changes that have been occurring along with their corresponding retailing trends, which … include micromarketing, globalization, new retail formats, quick response and ethnic retailing.  …
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Using New Jersey as a case study, this article investigates the challenges faced by food retail stores. Policy recommendations proposed by industry representatives for improving the business climate are also presented. Although New Jersey‐specific, many of the issues discussed in the paper may...
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The factor congruency technique is introduced as a tool for cross‐cultural or comparative research efforts, where similarities and differences in the responses of subjects from different samples are investigated. A comparative study of store selection criteria of US and Turkish consumers is...
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